Pure Elegance by Parna Ghose set to show at CFW

Fashion designer Parna Ghose will present the latest collection under her “Pure Elegance” label as part of the “Jewel of India” collective fashion show at the nextCouture Fashion Week in New York City. The event will be held at 4:00 p.m. on Sunday September 16, 2012 in the Grand Ballroom of the famous Waldorf-Astoria on New York’s Park Avenue.

A native of India, Parna Ghose showed a talent and affinity for fashion at a young age. By working with accomplished fashion designers in her native country, she learned the basics of design, pattern making, sewing and other skills. After moving to the USA Ms. Ghose came to further appreciate the deep influence of culture and tradition on women’s fashion. After earning a BS degree from Calcutta University and a master’s degree in Management and Policy from the State University of NY at Stony Brook, Ms. Ghose embarked on a corporate career. But in 2008 she decided to embrace her passion and launched a second career in fashion.

The Pure Elegance label offers both exclusive ready-to-wear and couture lines. The designer believes that women express their individuality and self-confidence through fashion that is tasteful, contemporary and practical. Her ready-to-wear designs allow the wearer to make a contemporary fashion statement while being consistent with their traditional values. The couture designs incorporate flawless craftsmanship and innovative styling that bring out individuality and exuberance through unique, unforgettable pieces.

One of Parna Ghose’s career highlights is starting the fastest-growing South Asian fashion brand in the USA with over 70,000 Facebook fans. She has shown her designs on the runway at Vancouver Fashion Week,  Dubai Fashion Week, and Washington DC Fashion Week, among other events. Her creations are favorites of numerous international socialites, dignitaries and Bollywood celebrities.

Visit the designer’s website for more information: www.pure-elegance.com

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